Thursday 18 October 2012

Steve Jobs

Steve Jobs



Steve Jobs (1955-2011)
Steve Jobs was born on February 24,1955. He is an American entrepreneur best known as the co-founder, chairman and chief executive officer of Apple Inc. He was interested in computers from his childhood. After he enrolled in high school Jobs spent his free time at Hewlett-Packard. After high school, Jobs enrolled at Reed College in Portland, Oregon. Lacking direction, he dropped out of college after six months and spent the next 18 months dropping in on creative classes. Jobs later recounted how one course in calligraphy developed his love of typography.In 1974, Jobs took a position as a video game designer with Atari. Several months later he left Atari to find spiritual enlightenment in India, traveling the continent and experimenting with psychedelic drugs. In 1976, when Jobs was just 21, he and Wozniak started Apple Computers. The duo started in the Jobs family garage, and funded their entrepreneurial venture after Jobs sold his Volkswagen bus and Wozniak sold his beloved scientific calculator.

Apple Computers


Steve Jobs and Steve Wozniak met in 1971. That time Steve Jobs was 16 years old. 1976 Wozniak invented the Apple I computer. In the yearly 1980s Jobs was among the first to see the commercial potential of Xerox PAR`s mouse-driven graphical user interface, which led to the creation of the Apple Lisa. However, the next several products from Apple suffered significant design flaws resulting in recalls and consumer disappointment. IBM suddenly surpassed Apple sales, and Apple had to compete with an IBM/PC dominated business world. In 1984 Apple released the Macintosh, marketing the computer as a piece of a counter culture lifestyle: romantic, youthful, creative. But despite positive sales and performance superior to IBM's PCs, the Macintosh was still not IBM compatible. Scully believed Jobs was hurting Apple, and executives began to phase him out.In 1985, Jobs resigned as Apple's CEO to begin a new hardware and software company called NeXT, Inc. The following year Jobs purchased an animation company from George Luxas, which later became Pixar Animation Studios. Believing in Pixar's potential, Jobs initially invested $50 million of his own money into the company. Jobs and Wozniak are credited with revolutionizing the computer industry by democratizing the technology and making the machines smaller, cheaper, intuitive, and accessible to everyday consumers. The two conceived a series of user-friendly personal computers that they initially marketed for $666.66 each. Their first model, the Apple I, earned them $774,000. Three years after the release of their second model, the Apple II, sales increased 700 percent to $139 million dollars. In 1980, Apple Computer became a publically traded company with a market value of $1.2 billion on the very first day of trading. Jobs looked to marketing expert John Scully of Pepsi-Cola to help fill the role of Apple's President.

Apple introduced such revolutionary products as the Macbook Air, iPod, and iPhone. Apple``s the most new product is iPhone 5. It came to the market on 12 September, 2012.
What a pity that Steve Jobs is not with us when iPhone 5 launched. But we learned a lot of thing from him, he is a creator of a new modern technology of our times. He created a product with his soul. I learned also to start small but think big, only then we can be successful. And think differently. Even if you are taking a huge risk, you should believe in your dreams and take an advantage from every moment of life.

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